7 Tips to Writing a Blog Post That's Scannable

One of the realities of writing content for the web is that people don't stay on any page for very long. Typically, web surfers scan a page and determine within a few seconds if it's worth staying on that page and reading further or if they should click away and try the next page they can find. With that in mind, your blog posts should be written and formatted in a way that makes them not only visually appealing but also scannable. Make sure your visitors know what you're writing about within a couple of seconds by following the tips below for creating scannable blog posts:

1. Pay Attention to Titles
The first thing your visitors will notice are your blog post titles. While it's great to use clever titles sometimes, make sure you have enough clear and concise titles, so visitors don't have to search very far to know what your blog posts are about. Also, remember that search engines weigh your blog post titles heavier than the content of each post, so take some time to consider search engine optimization when you name your blog posts.

2. Use Headings
Using the "heading" formatting options in your blog post editor not only makes your content scannable because it breaks it into smaller pieces with clear headlines for each section, but search engines also weigh text published using a "heading" format heavier than non-formatted text. Make your headings relevant, clear and search engine friendly.

3. Make Lists
Bulleted and numbered lists work equally well in turning text that could be published as long paragraphs into easily scannable content. Use lists whenever you can to break up long blocks of text.

4. Use Bold and Italicize - But Not Too Much
Bold and italics work very well to draw attention to specific text within your blog posts, but when they're overused, they become useless. Instead of drawing attention to the most important parts of your post, they make your post cluttered and more difficult to read.

5. Go Easy on the Links
Links can be very helpful in directing your readers to more information. They're also helpful in search engine optimization because search engines weigh linked text higher than non-linked text. However, too many links can have a negative effect on the readability of your blog just as too much bold or italics can. Use links but don't overuse them.

6. Use Images
Images are a great way to break up a text heavy blog post. They can help to draw attention to a specific post, add color to your blog, and help with search engine optimization. Don't use too many images though, or your posts get cluttered and your text gets harder to read rather than easier. Also, make sure you only use images that you have permission to publish on your blog. There are many websites that offer free photos to use on your blog. Take some time to learn about copyright and fair use laws before you publish images in your blog posts.

7. Write Short Paragraphs
Blog posts are easiest to scan and read when paragraphs are short. In fact, one or two sentence paragraphs are perfectly acceptable and usually welcomed by blog visitors. Short paragraphs add white space and visual relief to text-heavy blog posts. Remember to keep your paragraphs short.

Article Source: http://weblogs.about.com/od/writingablog/tp/ScannableBlogPostTips.htm

Importance of Content Writing for Website: - Get effortlessly information on net

Many of us are not familiar with the term content writing. People want to know that is it any special or specific form of writing? What is the specialty of content writing? These are the common questions that create confusion among the people. Mainly, content writing is the art of word through which you can explain your views or thoughts. With the help of shifting of words, you can create an outstanding paragraph or page of writing that will influence the new viewers. Nowadays, internet plays very crucial role in the modern era. A large number of articles or contents are available on the web sites. A deeply search on the internet; can help the people to find effortlessly subject or topic of their choice.

Today, in the online market, SEO copywriters (Search Engine optimization) are in great demand. These copywriters are experts in the filed of developing content which are not only informative but search engine friendly also. SEO requires techniques such as keyword optimization, use of Meta titles, Meta descriptions, building inward links, etc. If you are interested to make your own online presence or want to establish site up then you need to have an effective search engine optimization. For searching anything from the internet, users have to click on few links. These links are linked with other links. If you want that your links should be among those links then you need to have an effective SEO and its efficiency will enhance your customers list and give you a good web presence too.

Today, content writing has become more popular and famous among the UK citizens. It is called the lifeline of the website and the failure or success of any content depends upon its effectiveness and efficiency. Due to increasing popularity of articles, now companies are hiring the professional content writers to develop contents which are fresh, informative and user friendly. It is the main condition that the contents should be relevant otherwise it will lost its effectiveness and important and it will not satisfy their readers.

A large number of websites are available on the internet and a rigid competition is noticed among them. The contents should be accurate and to the point. If the users will not find the appropriate content then they will immediately going to switch away from that website to a competitors website. Maintaining image and status in the market is must, so write ups should be effective and apt.

Lastly, you should write relevant and informative contents for the website. Before writing the content, you should have full knowledge and information about the topic or article. Always write short or small sentences on any topic that you want to publish on the website. These are the few tips that can promote your business through the website proficiently with article writing.

Article Source : http://www.marketpressrelease.com/Importance-of-Content-Writing-for-Website--Get-effortlessly-information-on-net-1279346346.html

SEO Content Writer Announces New Article Service

Article Marketing is one of the easiest and most effective ways to gain exposure online. Many information marketers and solo-preneurs report that they had an increase in traffic and sales by writing and distrubuting content across the Internet.

"Many business owners don't have time to write or they don't like to write. If a business owner doesn't invest in learning how to write or hiring someone to write for them, a lot of leads and profits can be lost." Says Nina Lewis, President of Nina Online! A SEO Copywriting & Online Marketing Firm.

Nina Online! offers two types of article services they feel every web owner should have. First Base and Home Base Articles.

"First Base Articles are a popular choice by many business owners. They are usually 300-500(words) keyword rich articles. They are good for lead generation, posting to blogs, or posting to article directories", explains Lewis.
Lewis Continues by saying:

" Once businesses invest in " First Base"articles, they notice the amount of traffic they are getting to their website, and they realize that they need more content for their website as well. That's why we also have Home Base articles, which is more in-depth and exclusive website content.

Home base articles are usually 500-1500 words, and may require research and some technical jargon. By investing in both type of articles, business owners will discover:
- Increase in traffic
-Increase in leads and sales
- Brand Recognition
-Being Positioned as an expert

Nina Online! is located in Las Vegas, Nevada , however, they can work with clients virtually around the world. Nina Lewis, President of Nina Online is the head SEO Content writer and writes 95% of content for her clients.

Article Source : http://www.onlineprnews.com/news/48163-1279747295-seo-content-writer-announces-new-article-service.html